Wednesday, October 22, 2014

Technology takes the wheel

The nature of driving will be reshaped drastically and some auto industry players are trying to capture a piece of the revolutionary market they see coming in a few years. One of the technological revolutions referred to in this case is Google’s driverless car. Its potential transcends the notion of cruise control and by 2020, the connected car will be able to run along the highway, pass other vehicles, and probably take the next ramp off all on its own.
Another in-built ability it will have is to warn drivers of daily dangers such as pedestrians and cyclists who suddenly cross traffic. If the driver’s reaction time is slow, the car would take over. Some of the underlying actions that follow include hitting the brakes or steering away before it is too late. The driver’s eyes will also be monitored as well as the frequency of their closing to jerk them awake if they sleep at the wheel. Parking will be taken into account as well as the car will be able to go off and find a spot only to return later by themselves.

Additionally, vehicles available to most Americans will be able to transform the traditional driving experience by way of a combination of sensors within a car and cross-communication with other cars. As such, this boils down to the buy-ins from auto companies and their supplier networks. Not to mention their belief in the technology but also a way to gain a competitive edge.

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